Selling Your Home? Headlines Make Headway!


Are you thinking of selling your home in Boise this summer?  I am sure you have already thought of the many ideas that will make your property stand out from other properties.  The many ideas might just include, how to stage my home or even should I repaint different rooms in my home.  Should I upgrade all my appliances or should I leave everything just the way it is now?

I am here to offer you advice on all the upgrades you are thinking about doing to your Boise valley property.  Which ones will improve the value and even those that you are thinking about doing that will not give you value that you are looking for.  You are looking for the overall results and it is those things that I can help you with.  I can also help with the marketing strategies and advertising.

Next to the photographs of your home, the headline is everything according to Karen Hutton a specialist in real estate conversion content.  Karen is from Queensland Australia, that shows how universal marketing truths tend to be.  The headline tactic should arouse curiosity, use meaningful specifics and also must be intriguing.


Some of my favorites noted on her marketing website?

  • Keep Your Cool: Coffee Just Around The Corner

I’m not sure what this means — it’s why I’d have to read the ad!

  • Designer Retreat In The Heart Of Town

          A perfect marriage of two sales points in just seven words

  • Go Slow: A Home For Relaxing and Entertaining

         A lifestyle pitch that sounds entirely credible

  • An Urban Getaway To Complement Nature

         Instant appeal to city-dwellers who wish they could live in the country

  • Good Bones: Ready For Your Inner Designer

         Clever way to avoid the negative sound of ‘fixer-upper’ 


If you are thinking of selling your home in Boise this summer, I have many more sources for creating standout marketing designed to get your home S-O-L-D. Do not delay! Contact me today to schedule a strategy session designed just for you.  There is no obligation, and all the different ideas that we discuss can make all the difference in approaching the many options that are immediately available in today’s market!

Some homes to look at under $250,000 listed in the MLS within the last 3 days in Boise furnished by IDX/IMLS always updated early each morning Monday - Friday except holidays: